The government is launching a new campaign in order to convince the UK’s smokers that vaping is less harmful as smoking and a good way to quit, in a bid to counter the scepticism generated by some scientific studies and media headlines.
Public Health England (PHE), which maintains that vaping is 95% less harmful than tobacco, is releasing a short video of experiment which reveals the amount of sticky black tar that accumulates in the lungs of a heavy smoker, collected in a bell jar. By contrast, the identical nicotine intake through vaping releases only a trace of residue.
It would be tragic if thousands of smokers who could quit by building an e-cigarette are being put off due to false fears about safety, said Prof John Newton, director of health improvement at PHE.
We need to reassure smokers that switching to an e-cigarette would be a reduced amount of harmful than smoking. This demonstration highlights the devastating harms caused by every cigarette and helps people see that vaping is planning to pose only a fraction of the risk.
PHE says the risks from vaping are tiny compared to smoking. Some studies that have been published focus on the dangers without looking at associated with us cigarettes. A lab study Birmingham University in August, for instance, claimed that vaping could harm cells in the lungs. Producing authors said they decided not to believe e-cigarettes were more harmful than ordinary cigarettes, they suggested that over 20 or 30 years there might be a result and urged cautious scepticism about the safety of vaping.
Martin Dockrell, head of the tobacco control programme at PHE, said all the scientists in area had ambitions to improve health. We like to think of our scientists as being detached about these things, but in fact the scientists linked this area for both sides are deeply passionate about it, he said.
Studies about the potential of chemicals in e-cigarettes run prominently in the media. Some were misleading and others were contradictory, said Dockrell. People don’t know who to believe and they believe the thing fitting them best, he explained. A smoker who finds it difficult to quit may not need to believe that e-cigarettes are significantly less harmful.
NOVA Vape & Glass
4894 Chambers Rd, Denver, CO 80239
(720) 638-5178